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HOCKS ART PROJECT

Hocks is a skateboard brand developed by skateboarders. The lifestyle is so impregnated in it's DNA, that the brand's motto is “ to grow and evolve without compromising the base”. In other words, keep strong foundations.

 

Just like Hip Hop, skateboarding was born as an underground street movement. Marginalized in the beginning, both have always walked side by side in the urban scenenery and shared a transgressive nature that disturbed the status quo. 
 

Thinking of the fusion between rap, graffiti and skateboarding, in 2010 Hocks launched a partnership with Núcleo Urbanoide, a collective of independent artists. In the sequence, Carioca and Reverse, the founders of Art Project, invited Rodrigo Miranda to join the brand as a collaborator. He soon became the anchor of the project, that counts not only with graffiti writers but also with DJs, MCs and tattoo artists.

 

Since then, art is at the core. Hocks  let the artists free to create limited and exclusive clothes. In 2020, the brand celebrated the project's 10th anniversary  launching a clothing collection signed by Rodrigo aka Careca. As a former skateboarder, he is pleased to be sponsored by an authentic skate brand. 

CORTA VENTO
CORTA VENTO
CAMISETA
CAMISETA PRETA
CAMISETA CINZA
MOLETOM
MOLETOM PRETO
MOLETOM AZUL MARINHO
MOLETOM CINZA
SHAPE SKATE II
CAMISETA MASCULINA MANDALA
TÊNIS CANO BAIXO
MEIA
MOLETOM FEMININO
MOLETOM FEMININO
MOLETOM FEMININO CINZA
SHAPE SKATE I
TÊNIS CANO ALTO
REGATA MASCULINA CINZAJPG
CAMISETA BRANCA
CAMISETAS
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